Recruitment & Retention

Recruitment Readiness Assessment

Example report

Fictional Sample ReportMain Street Fire Department

A combination fire and EMS department that recruits and responds well, with two gaps the assessment surfaces: dated member storytelling and no retention tracking.

This is a fictional sample report. Main Street Fire Department and Main Street Police Department are illustrative examples and do not represent any real agency. Figures, names and details are invented to show what this tool produces.

86/100
Strong

By category

Employer / member value proposition100
Website and conversion path100
Member stories, photography and video47
Outreach and campaign activity100
Inquiry response and ownership93
Application process80
Follow-up and communication100
Onboarding100
Retention measurement20

Top findings

  • Retention measurement: 20/100
  • Member stories, photography and video: 47/100
  • Application process: 80/100

Recommendations

Next

Capture real member stories and current photography

Prospects join people, not org charts. Gather a handful of authentic member stories and recent photos/video of your people and your work, and use them across your recruitment materials.

Later

Start measuring retention

Track how many new members are still active at six and twelve months, and ask departing members why they left. You cannot fix a retention problem you are not measuring.

Revisit this after your next recruiting push

Recruitment readiness shifts as leadership, staffing and channels change. Re-run this assessment after your next campaign or leadership change to see what moved.

How this was made. This report is generated from a structured public-safety framework and the information you provided. Treat it as informed guidance, not a final answer, and confirm the specifics against your department’s own facts and judgment before you act.